Bridal fashion news and inspiration

The Nike Swim SS26 Collection launches with styles perfect for honeymoons

The new women's Nike Swim collection has been unveiled, designed for water lovers. Nike Swim is harnessing the unique feeling that only water has the power to give - the focus, the joy, the escape. Whether that's laps in the pool, warm ocean swims or refreshing open water dips. paddleboarding, wild swimming or cold plunges. This new collection has been created to help women embrace their confidence in the water and stay in their flow state. Sporty cuts, bold and on-trend colours and silhouettes that allow some fun and self expression - and enable people to be in their element.

Cavani sees a growing trend for professional suit tailoring

Even men with a keen eye for fashion get things wrong when it comes to choosing a suit. Despite being a wardrobe staple, many don't know how to select a well-fitted suit which is essential for a wedding. New research from men's suit styling experts, Cavani, used metrics obtained from Google Ads Keyword Planner to highlight the most common reasons for making a wrong choice. Approximately 5,400 average monthly searches were recorded for the term 'suit tailor near me,' highlighting a large knowledge gap and a growing need for professional dress advice. Similarly, an average of almost 600 monthly searches for the term 'suit sizing chart' suggests men are unsure about their precise suit measurements and may end up with something that doesn't fit.

The Promise Co redefines the traditional promise ring

The Promise Co. is a British jewellery brand blending meaning, design and rapid organic growth. Its mission is simple but powerful: to redefine the traditional promise ring for modern life - transforming it from a forgotten tradition into something emotionally resonant, wearable, and deeply personal. Every piece is your own 'wearable story' - a physical reminder of the commitments we make: to ourselves, to others, and to moments that matter.  The Promise Co. is not just building a brand. They're building a movement - one rooted in real stories, personal meaning, and the belief that something small can hold something enormous.

Curvy Kate unveils spring lingerie that celebrates curves

With spring finally here, Curvy Kate is bringing a touch of flirtatious pastel charm to lingerie drawers with the Lightstyle Scallop plunge bra. Designed for D+ cup wearers, it combines comfort, support, and a playful nod to feminine fashion moments, from soft blooms to the romance of shows like Bridgerton 'The Lightstyle Scallop has really struck a chord with our customers,' says Milly Major, senior technical design manager at Curvy Kate. 'The soft pastels and scalloped edging feel perfect for spring, and we're seeing a real return to more romantic, playful lingerie. Our community is loving it, pretty, light, and still giving the support D+ customers expect from Curvy Kate. That's why it's taken off so quickly.'

Repair a cherished bag with Ownever Repair

Ownever Repair operates as an international restoration atelier committed to the maintenance and repair of high-end handbags, regardless of brand or origin. The premise is straightforward: if an object was built with care, it deserves to be maintained with the same level of technical understanding. Ownever works with a network of specialised artisans across several countries, including France, a country synonymous with the culture of maroquinerie and exacting craftsmanship. Some of these artisans were trained within historic maisons such as Hermès, bringing decades of experience in the creation and restoration of fine leather goods. Their expertise goes beyond surface intervention. Each piece is first read structurally, its construction, tension, materials, and ageing carefully analysed before a single stitch is touched.

RHS and Love & Roses collaborate on a floral fashion celebration at NEXT

The Royal Horticultural Society (RHS) has announced a collaboration with womenswear fashion brand Love & Roses for the launch of a special 85-piece Love & Roses RHS spring-summer 2026 collection available exclusively at Next. Balancing heritage inspiration with modern femininity, the collection celebrates florals in all their forms using designs inspired by the RHS Lindley Collections, the world's finest collection of botanical art. The Love & Roses design team were captivated by the intricate detail, colour and storytelling found within the archive. The delicate illustrations, from beautifully structured blooms to playful fruit and vegetable designs, offered a vibrant starting point for the collection's prints and motifs.These elements were carefully translated on to day dresses, event dresses, jumpsuits and more.

Favourbrook Shares a Summer Wedding Guide for Grooms

As wedding season approaches, Favourbrook shares the key foundations of groom style with a Summer Wedding Guide to help navigate the many sartorial choices that come with the big day. Favourbrook have identified three key pillars of groom style: the 'formal wedding'; the' lounge suit wedding'; and the increasingly popular 'black tie wedding'. All offering its own character and level of formality, allowing grooms to tailor their look to both the setting and their personal style. The morning suit remains as a traditional choice for a formal wedding, but there is far more variations within the format than many expect. While the classic black morning coat paired with cashmere stripe trousers remains as a timeless option, modern interpretations include charcoal or navy three-piece styles.

Katie Loxton unveils gorgeous new collection in time for Mother's Day

Looking for the ultimate gifting idea for Mother's Day? Katie Loxton offers sentimental designs with the option to personalise them. This stunning collection has been thoughtfully designed to recognise every type of mum and mother figure in your life. It includes personalised bags and accessories, engraved jewellery and homeware gifts including candles, diffusers, and porcelain mugs, as well as new personalised pyjamas, slippers, and socks. Katie Loxton has a wide range of gifts suitable for all mums, whether you're looking to gift your mum, grandma or stepmum. With personalised gold bow gift bags available with every order, create the perfect unboxing experience to show appreciation for the woman you owe it all to!

M&S survey reveals almost a third of UK women have never had a professional bra fitting

As the leader in the UK lingerie market, M&S recommends that women have a professional bra fitting every six months. However, a recent survey of more than 1,000 British women conducted by M&S found that almost three quarters (74%) either have never had a fitting, or had one more than six months ago. Wearing the wrong size bra puts women at risk of discomfort and potential health issues. Soozie Jenkinson, the head of lingerie design at M&S, shares some of the most common misconceptions around being measured for a bra and clear signs that you're wearing the incorrect bra size.

Grace Loves Lace Teams Up with Monday Swimwear and July

Australian bridal brand Grace Loves Lace has collaborated with Monday Swimwear and July to offer one lucky winner the ultimate bridal getaway prize this month. The prize is a curated luxury getaway kit, perfect for a honeymoon including a Grace Loves Lace Leo head scarf, Chantilly skirt, Ezra cape, a pair of earrings of the winner's choice plus a gorgeous Como loungewear piece. The prize also includes a July fashion luggage set, featuring a fashionable carry-on trunk, a Juliette suede work tote, and four-pack of packing cells. There's also a Monday wwimwear signature look to complete this must-have luxurious prize.

Havaianas celebrates love this Valentine's Day with campaign Walking Together Since

This Valentine's Day, havaianas celebrates love in its most authentic, joyful, and enduring form. With the campaign 'Walking Together Since ...,' the Brazilian-born brand honours its heritage as the Original do Brasil by spotlighting real, diverse love stories from couples across the globe. At the heart of the campaign is a simple but powerful idea: every home carries memories. Walls absorb laughter, floors remember footsteps, and time quietly settles into the space. But if there's one place that has witnessed love most closely, it's the couch. A place of togetherness, conversation, rest, and routine, the couch becomes both a literal and symbolic support for these couples as they share their stories.

Dorina unveils new Spring/Summer '26 collection perfect for weddings, honeymoons and Valentine's Day

Dorina has unveiled it's Spring/Summer 2026 collection of cute, affordable lingerie, loungewear, shape wear and swimwear that's perfect for weddings, honeymoons and Valentines' Day. The collection also includes a nine-piece bridal range of chic white and ivory bras and briefs, suspenders, a satin robe and a cute ruffle garter. Highlights from the S/S '26 offering include the blush pink lace Alaina bra and brief, the pink strappy Cassandra bra and thong and the Samara lace-trim bra and brief in a stunning champagne shade. In the Valentine's Day collection, there's a soft satin ribbon and lightweight lace red tie-side thong featuring adjustable side ties.

Lobster Love collection by Elizabeth Scarlett launches for Valentine's Day

The new Lobster Love collection of accessories by Elizabeth Scarlett has just launched in time for Valentine's Day. From their iconic open, flat make-up bags and everyday pouches to small add-ons like glasses cases and lavender-filled sleep masks, the pieces are made from rich red velvet embroidered with a pink lobster design. The new collection is the perfect pick for Valentine's Day as well as any honeymoon wardrobe. With every purchase, Elizabeth Scarlett gives back through the brands 2% to the wild initiative helping protect endangered animals and their habitats around the world. Since launching in 2015, Elizabeth Scarlett has raised more than £750,000 for conversation projects, with the goal of reaching £2 million by 2030.

Enjoy Galentine's Day with Peter Alexander's Valentine's collection

With Valentine's Day evolving into something far more fun and inclusive, Peter Alexander's Valentine's collection is all about celebrating Galentine's Day, think cosy nights in, matching pyjamas and slumber parties with your favourite people. Designed for late-night chats, movie marathons and sleepovers that turn into breakfast dates, the collection features playful prints, feel-good fabrics and statement sleepwear made to be seen. There are also colourful accessories including heart-print and gemstone-encrusted slippers and a must-have red heart eye mask to guarantee that much-needed pre-wedding beauty sleep.. Highlights of the new Valentine's collection include a red heart cami top and a merlot-coloured satin slip dress.

Abbott Lyon reveals personalised name necklaces

Abbott Lyon reveals personalised name necklaces, as seen on former Love Islanders Megan Forte Clark and Elma Pazar, just in time for the return of Love Island: All Stars. It's a jewellery trend that never goes out of style, with other celebrites like Traitors host Claudia Winkleman recenlty spotted wearing a necklace featuring her husband and children's initials. Jewellery brand Abbott Lyon have a wide range of personalised styles, including name necklaces, bracelets, rings and more that are perfect for wedding season, whether its for the bride-to-be, gifts for bridesmaids, or as a special thank you for mums and wedding guests. Pieces include a signature name necklace, £79, and mini heart birthstone and initial layered necklace set, £111.

REWRITTEN LONDON PRESENTS THEIR NEWEST BRIDESMAIDS STYLES, WITH COLOUR DOING MOST OF THE TALKING

Rewritten London has launched its latest bridesmaids collection including the Paloma and Raye styles on pre-order with stock arriving mid-January. Showcasing clean silhouettes in a carefully edited palette, the collection is just made for weddings. The Paloma dress is a floor-length, high-neck silhouette with a scoop back, available in olive green and sage green. It's a minimalist, fluid number designed to be worn for the ceremony and then enjoyed at events afterwards. The Raye dress takes centre stage this season, introducing two new colours: caramel and chocolate. Warm, rich, and seasonless, these shades mark a fresh direction for the brand's bridesmaids offering. The one-shoulder, floor-length Raye gown comes in best-selling shades of sage green, champagne, and olive green, offering a modern, versatile option, perfect to mix-and-match.

Celebrate in style this New Year's Eve by wearing Rails

The end of the year is almost upon us, and with it comes a night out to remember, and unforgettable moments shared with loved ones. The new Winter 2025 Partywear Collection from Rails is just made for the occasion, with stunning looks designed for every toast; every dance and every celebration. Wrap yourself in velvety drapes, silky dresses, flowing satin skirts and sheer cardigans, all in deep festive shades of burgundy, brown, gold and black. From elegant dinners to midnight countdowns, these luminous pieces will make sure you shine bright this New Year's Eve, and welcome in 2026 in serious style!

Grace Loves Lace Unveils Its December 2025 Collection

Grace Loves Lace, the Australian design house behind the world's most pinned wedding gown and stunning collections of bridal dresses, announces the launch of the December 2025 Collection, a customer-inspired suite of four gowns shaped entirely by the requests, feedback, and desires of its brides. From the long-awaited basque-waist gown to modern minimalist silhouettes with engineered support, every design answers exactly what brides have been asking for. Launching on the 18th of December, at the height of engagement season, this collection marks a pivotal evolution for Grace Loves Lace as it enters a new chapter of sculptural design, engineered support and Australian-made craftsmanship.

JD Williams reveal how to dress for a winter wedding

Winter wedding season is in full swing, and while the settings are romantic and magical, the temperatures are anything but. From candlelit ceremonies to snowy photo sessions, staying warm without compromising on style is key. December is the most popular month for winter weddings and guests across the country are planning their outfits, with Google search interest for 'winter wedding guest outfit' up by 633%. Monica Wahla, head of buying for womenswear at JD Williams has shared her top tips for how to keep warm this winter wedding season which includes layering up, and investing in good quality outerwear that can still look stylish.

Keep warm in a British-made knit from Cara & The Sky this Christmas jumper season

Dream Catcher, the latest collection from Independent knitwear label Cara & The Sky is a celebration of colour, comfort and conscious British craftsmanship. Designed in London by founder Cara and made locally in small batches, the collection brings together bold winter brights, playful textures and the brand's signature oversized silhouettes, just in time for the festive season. As Christmas fast approaches and the weather turns colder, Dream Catcher offers feel-good, knits perfect for gifting, winter wardrobes and cosy festive moments. Think checkerboard cardigans with heart-shaped buttons, geo-stripe jumpers and snuggly midi knit dresses – pieces designed to lift spirits through the winter months.