Yardley London has introduced two new products to its men’s collection

Yardley London has added two new products to its men's collection available at boots.com, amazon.co.uk and selected independent pharmacies.

A yellow bottle of cologne

Gentleman Grandiose Eau de Parfum for Men - £25.00 (100ml)

A timeless, charasmatic fragrance that blends contemporary style with classic British refinement. It opens with bright, energising notes of bergamot, grapefruit, apple and pineapple, before unfolding into a rich heart of caramel, chocolate, cedarwood and a warm nut accord. The scent settles into a sensual base of musk, amber, moss, vanilla, patchouli and sandalwood, creating a confident, memorable finish. Presented in a sleek, weighty bottle that reflects Yardley London's long-standing craftsmanship, this on-trend Eau de Parfum is more than a fragrance — it's a statement.

A grey bottle of cologne

'75' Eau de Parfum – £25.00 (100ml)

Yardley London celebrates 75 years of British Racing Motors with '75' Eau de Parfum—a bold new fragrance that unites heritage, elegance, and innovation. Reviving a partnership first forged in the 1970s, this collaboration honours the legacy of Britain's first Formula 1™ team with a scent inspired by the craftsmanship and spirit that defined early British motorsport. Created by perfumer Kamila Lelakova, '75' opens with vibrant mandarin, bergamot, petrichor and cardamom, moves into a refined heart of leather, aromatic lavender, nutmeg and black pepper, and settles into an enduring base of moss, dry amber, Lashmir Fusion and sandalwood. The result is a sophisticated, modern expression of racing history—timeless, refined and unmistakably British.

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