A new survey, conducted by greetings card marketplace, thortful.com, has revealed the time it takes father-in-laws to approve of their son/daughter's partner, revealing that the average amount of time is three months. The study quizzed 1,000 father-in-laws across the UK on how long it takes for them to approve of their son-in-law, as well as the attributes that are most important to them.
|
It was found that a quarter of father-in-laws (25%) said they actually approved of their son/daughter partner from the first moment they met them, with just less than one in 10 (9%) taking 7 months or longer to approve.
The survey also went on to reveal that almost two-fifths (37%) said that they are happy with who their son/daughter is in a relationship with. More than one in 10 (11%) went on to say that they don't believe their son/daughter needs their dad's approval on their partners, with it completely being their choice.
On the other hand, almost one in five (19%) said they would tell their child if they didn't like their partner, and 16% said they have actually told their child in the past if they haven't approved of who they are with.
The top ways to win over your father-in-law:
|
When asked when their childs partner/spouse should avoid doing in order to the get their seal of approval, the top answers from the dads surveyed were:
More information on the study can be found here: thortful.com
2026 brides and groom told to remember one important thing
Couples are being warned to think ahead on possible disasters, and what they can do to protect their big day. Whether planning a destination wedding abroad or an intimate garden wedding at home, it is crucial for couples to understand the essential checklist and plan for what could go wrong. The research comes after a survey revealed 26% of those planning a wedding in the next three years would not take out wedding insurance.
READ ARTICLE
The Instagram Effect on Wedding Venues: How Social Media Is Reshaping the Industry
In an era where a single photograph can reach millions of viewers within hours, wedding venues are experiencing a seismic shift in how they attract couples and showcase their spaces. Instagram has evolved from a simple photo-sharing app into the most powerful marketing tool the wedding industry has ever seen and it's fundamentally changing what couples look for in a venue. We spoke with Nick from Country House Weddings to explore how social media, particularly Instagram and TikTok is reshaping venue selection, design, and the entire wedding experience.
READ ARTICLE
The Wedding Music Trends Couples Are Choosing for 2026
For couples planning 2026 weddings, music has moved beyond background noise - it's now a defining, intentional part of the overall experience. Beyond the first dance or the late-night party set, couples are curating soundtracks that reflect who they are, where they come from, and how they want their guests to feel. The result? A new era of wedding music that's immersive, personal, culturally rich, and joy-led. Few people have seen this evolution up close quite like DJ China L'One, founder of We Run the World, the UK's leading Black-owned, all-female DJ agency. Having performed at hundreds of weddings and private celebrations, China has noticed a clear shift - especially for January weddings - towards upbeat, celebratory sounds, genre-blending playlists, and DJs who bring both polish and personality.
READ ARTICLE
The ultimate commitment: What couples must know before buying a home
For decades, the "gold standard" of commitment was a ring. Nowadays, many are opting to get on the ladder first, before considering a bigger wedding celebration. What's important to remember however is that while a wedding is a promise to each other, a mortgage is a legal commitment with your lender or bank. You aren't just responsible for your half of the loan; you are both legally liable for every penny of it. So, if you're planning to make the ultimate commitment this Valentine's Day, Ryan Etchells, Chief Commercial Officer at Together shares his top four tips for navigating the path to co-ownership:
READ ARTICLE
