Love is in the Details: The Rise of Personalised Wedding Suits

We recently chatted to Jake Allen, founder of King & Allen and if you're planning your big day and looking for wedding attire that’s anything but ordinary, his ideas might just spark your imagination.

"At King and Allen we love a wedding, not least because we get to feel a part of this most literal manifestation of a couple’s love for each other, but also because we get to bring people’s sartorial visions to life," Jake says. "Despite having worked in this space for the past twenty years, we continue to be amazed by the creativity that weddings inspire in our clients."

Personalisation is at the heart of bespoke tailoring as couples look to create garments as unique as their love stories. As the wedding season approaches, Jake and the team at King & Allen have gathered some emerging trends in the hope that they encourage you to let your imagination run wild!

Hidden Messages
From wedding vows embroidered in tiny script on cuffs, to significant dates woven into the lining of a jacket, the most meaningful details to the wearer are often the least visible to others.

The Devil in the Details
While accessories can elevate any look, incorporating them directly into the design takes coordination to a whole new level. Consider button holes in rainbow flag colours or the flash of a bold accent colour peeking from beneath a lapel. These subtle nods seamlessly integrate with your overall theme.

Collaborative Designs
Rather than identical designs, consider creating complementary looks with subtle connecting elements that honor both partners' individual styles while creating a visual harmony between the two outfits. For example, opt for harmonious colours in the same fabric with a slightly different cut, or wear the same waistcoat with completely different jacket and trousers.

Ditch the Dress
While some brides dream of the big white dress, for others, sashaying down the aisle in the perfect meringue is the stuff of nightmares. Your wedding day should reflect your true self. If a traditional dress doesn't feel right, there are numerous suiting alternatives that can be tailored specifically for you.

Truly Unique Linings
Advanced custom-printed linings allow favourite images to be recreated inside your jacket. Whether it’s a beloved pet, family photo, or unique pattern that you’ve designed, your favourite memories can now accompany you down the aisle.

Your Story, Tailored
At King & Allen, we believe that the most beautiful garments are those that carry meaning beyond their appearance. Your wedding suit is an opportunity to wear your heart quite literally on your sleeve. As wedding fashion evolves, one truth remains constant: the most treasured garments are those that tell a story. After all, in tailoring as in love, the magic truly is in the details.

Find out more at kingandallen.co.uk